What is website localisation and do I need it?

By |January 15th, 2012|

If you’re looking for website localisation services then don’t forget that you’ll also need to think about having your site localised. Localisation is the process of product translation and cultural adaptation allowing a company to adjust to the differences within distinct markets. Website localisation isn’t the same as straightforward translation because it involves a comprehensive analysis of the target culture in order to correctly adapt the company’s website.

Why is localisation an important aspect of website translation services?

Localisation is a vital way of recognising local sensitivities, avoiding conflict with local culture and habits, and addressing the needs and desires of local […]